Blog/Vlog
“If you want to be a writer, you must do two things above all: Read a lot and write a lot” – Stephen King
What is Marketing?
CLICK HERE TO WATCH- Marketing: Think about the word Market. What is a market? according to the dictionary, a market is a regular gathering of people for the purchase and sale of provisions, livestock, and other commodities. So, once you understand what a market is,...
What is Branding
CLICK HERE TO WATCH My favorite and simplest quote of what branding is, is from one of my favorite Branding gurus, Kelly Brito. Kelly defines Branding as a process of taking the right steps, to communicate the right message and connect with the right people....
EVNY CAN KILL YOU: NIPSY HUSSLE AND HIS ENVIOUS FRIEND!
The mind is a powerful thing. It works hard to help us come to a resolution. That's why dreams at night can provide closure or clarity. It keeps working till it gets an answer your mind can wrap its head around. "Find you purpose or you wasting air"- Nipsey...
7 POWERFUL WAYS TO LEVEL UP YOUR PERSONAL BRAND IN 2019
WRITTEN EXCLUSIVELY FOR SHE LEADS AFRICA It's Yetunde Shorters here, chiming in share with you, as we plan for the New Year, 7 powerful ways to level up your personal brand in 2019. This year flew by so quickly that we couldn't even catch a breath, but it's never too...
Collaboration Is The New Black
On this #internationalwomensday I want to celebrate the power of collaboration. For many years, there has been a prevailing notion that women like to compete, compare and undermine each other. Though some of these traits may exist, there is more...
3 Ways to Maximize Any Publicity You Get
After securing hundreds of publicity features for my clients over the years, I can tell you one media feature can create a new world
Branding for Non-profits
In honor of Martin Luther King Day, ICY PR is giving 3 tips on how to brand your Non-Profit organization in order to increase impact, visibility and serve. “Everybody can be great. Because anybody can serve.” - Martin Luther King, Jr. Minister, Civil Rights Activist...
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