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3 Ways You Too Can Create Wealth Like Celebrities

With over 7.1 billion people in the world, I guarantee you; someone else wants to hear your story and can be inspired by you. Even if 1 in 10,000 people are interested in you, that is 700,000 people. Imagine what celebrities who are known by millions experience when people are interested in even where they eat, or what they wear for an event. Today I want to share with you 3 ways you too can build wealth like the celebrities.

 

 1Write a Book

Celebrities have been tuned in to story telling for centuries. They share their personal stories about how they overcame, or learned or share fantasy stories with fictional characters. In this digital age, you too can write a book and position yourself as a published writer. There are 3 angles to writing a book.

Information Expert – You share your know-how E.g How I got into the Nollywood industry; How I started my own business, How I created a million naira blogging business e.t.c

Research Expert- Collecting information in a particular industry or lifestyle. E.g- Things you need to know before you move to Africa, What no one tells you about life in Nigeria e.t.c

Fictional/Fantasy writing – You use your creative gift of story telling to tell a compeling and engaging story from your perspective: E.g. Evbu My love by Helen Ovbiagele, Dark Night Africa e.t.c

Writing a book in this age has never been so easy. I recommend the Best Seller in a Weekend Program. I actually co –wrote a book last year and it was a bestseller for over 6 weeks on Amazon. It is worth the money to have your own bestselling book and add the title Author to your name. It opens up so many opportunities.

Information/Research Book writing: https://zw172.isrefer.com/go/bsiaw/yetundetaiwo/

 

Examples

TV host, Wendy Williams: Hold me in Contempt – a fictional novel

get rich writing books

 

Actor, Hill Harper: Letters to a young brother – Informative

 

write a book and get rich

 

2.     Launch a Product/Service

So, easier said than done right. But think about it. With a product it is cash and carry. You have a product I have cash. I give you the product for cash. Celebrities are figuring out that launching products in the beauty (make-up, hair care products, perfumes), and fashion industry (shoes, bags, clothes) and even the technology industry is where the big box continues. Plus they get to provide a need in the market. So do your research in your neighbor, school, city or state. Find out how you can make the lives of others easier and better with a product or service. You do not have to re-invent the wheel. Even if there is a product in the market now and you can make it better, develop your own version and start where you are. Sell it to your family and if it’s that good, they will spread the word. When you figure out what your target audience needs, ALIBABA.COM www.alibaba.com is a great place to find products you can re-brand and launch.

Example of product Launches

Iman launched a make up line

create your own make up line

 

The Kardashians just launched a kids collection

design your own line and get rich

design your own clothing line and get rich

 

3.     Joint Venture

JV is what they call it on the Internet marketing circles. Joint Ventures are the easiest and fastest ways to grow wealth. As long as you have a product or service that fulfills a need. So when you write your book or launch that product/service, joining marketing forces with people or brands that already have an audience helps. Both parties must share revenue, and sometimes expenses of the partnership. As long as you are providing value to your JV partners, it is a benefit to both parties to work together and promote each other’s products to their target market. E.g. If Linda Ikeji launched a social media app for bloggers and partners with Ikechukwu Ofili to promote it to his readers. Both parties have a product that can be beneficial to their audiences and working together, they can both build wealth for their brands.

Example:

In 2013 Jennifer Lopez did a joint venture with Verizon to target the latino market

 

New mobile brand launches

 

Read more here (http://www.digitalafro.com/celebs-tech-jennifer-lopez-verizon-do-major-joint-venture-to-target-huge-latino-market/

I am looking forward to hearing how these tips worked for you.
 

 
Your Purpose Coach and Cheerleader
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profile-ysI am the creator of ICY ACADEMY an online program with a network of Inspired GO-GETTERS who are ready to step FULLY into their purpose doing what they love, while helping others in a way that creates financial freedom for them and their families. With my Signature Program: Meaningful Branding Sequence, I help individuals and businesses create a Purposeful and Powerful Brand that is Profitable. And we have a whole lot of fun on our way there.

To step into your own purpose, visit ICYACADEMY.com

 

 

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Celebrities, Controversies, and the recurring Sin!

What makes an artiste a star?

What makes any type of artiste a star is their authenticity. At the point in your life you choose to be a “STAR” or you fall into it, figure out what part of you that you are most comfortable with and that is what you should share with the world. The trick is, since it comes naturally to you, it won’t be hard to be “it”. Don’t worry about what others say about it. Give people time. Once they see you are being your authentic self, they will naturally gravitate and celebrate that, or at least you’ll have a fan base that is attracted to your authenticity, and then just bank on that. Branding is also a HUGE part of your “STAR” power. Are you the serious business guy, the funny goofy down to earth lady, the silent but powerful, the loud and aggressive. Whatever your personality, package it in your actions, words and marketing collateral. But remember you run the risk of being identified that way for a long time, so leave room for versatility.

How can celebrities protect themselves from controversy?

Most controversies stem from personal stories. If you don’t want your business out there, DO NOT put your business out there. That means watch who you talk to, conduct yourself accordingly in public while still staying authentic to who you are. It’s actually okay to think before you speak, no seriously, think before you speak! Controversy keeps the industry interesting, so we love it.  Should you however be faced with one, have a strategy to explain to your fans or the media and STICK TO YOUR explanation, no matter what extra “gossip” is added along the way. DO NOT LIE, but if you are going to lie, at least make it a believable lie and try not to make that a habit. Remember people are now attracted to your authenticity.

Is bad publicity really good publicity in disguise?

That quote has been credited to Oscar Wilde and sometimes to P.T. Barnum. Times have evolved and you cannot use that phrase anymore unless you have the ability to spin EVERY bad PR into a good one; but frankly bad PR is bad PR. It can destroy a brand, so no, I don’t believe bad publicity is good publicity in disguise. If that were the case, the snake would eventually get good PR. Poor snakes, they have had a bad wrap since the days of Adam and Eve. The day I find a publicist that can spin the image of the snake that will be the day I completely believe that phrase.

What makes a star endorse-able? What would attract a company, for instance, to endorse a celebrity, spending millions of naira?

Your image makes you endorsable, your values, your AUTHENTICITY, your star power. A perfect example is a client we helped plan their video shoot in Miami: THE HKN GANG: Davido. He has star power which for any company equates to dollars. His fans hang to his every word – good or bad. So let’s get real here. They endorse you because they believe you can draw in more dollars for their brand. They endorse you because they realize people listen to you. Another client we represent is Stephanie Linus (formerly Stephanie Okereke). Her authenticity and star power are solid. She conducts herself respectfully in the industry and yet she remains relatable, which to companies means she can be trusted and when she says something it will be valued. So if you want to be endorsed, be sure you have the ability to influence people and the ability to influence comes with building trust with your fan base in your given industry over time.

Which Nigerian celebrity are you proud of the most regarding his/her branding?

I have to say Stephanie Linus (nee Okereke). Her image from when she started to where she is now is a perfect example of the power of re-branding and how it can immensely impact your career. When we started with Stephanie in 2009 she had less than 30,000 fans on face book. With strategic and purposeful branding, 3 years later, Stephanie has over 461,000 fans and has more than tripled her cover appearances. You inevitably have to respect that kind of re-branding power.

What is that recurring sin celebrities commit?

You have to blame this sin on technology. The new and improved sin is: underestimating the power of social media. You now have to constantly remember, whether you like it or not, you are officially a role model. Stop thinking you are talking to your friends. Your fans and your 5000+ fb followers are not your friends. Again, just as it is okay to think before you talk or respond to press, it is okay to think before you hit that tweet or publish button. Damage control in PR cost money and cost you time. You can’t avoid it all together, but you can sure minimize it, and use that money in your bank account, or spend that time working on your craft. Social media is here to stay, at least for now and you officially have to have that as part of your PR consciousness.
Your Purpose Coach and Cheerleader
signature-wht

 

 

 

SIGN UP FOR MY FREE PURPOSE INSIDER! NEWSLETTER

It’s free. Sign up today and get some free helpful resources to build profits, including my report on the 7 Easy Steps To A Purposeful, Fun and Profitable Brand.


profile-ysI am the creator of ICY ACADEMY an online program with a network of Inspired GO-GETTERS who are ready to step FULLY into their purpose doing what they love, while helping others in a way that creates financial freedom for them and their families. With my Signature Program: Meaningful Branding Sequence, I help individuals and businesses create a Purposeful and Powerful Brand that is Profitable. And we have a whole lot of fun on our way there.

To step into your own purpose, visit ICYACADEMY.com

 

 

Connect With Yetunde:

Instagram: http://www.instagram.com/yetundeshorters

Facebook: http://www.facebook.com/icyacademy

Twitter: http://www.twitter.com/yetunde

Youtube: http://www.youtube.com/user/icypr

Periscope: http://www.periscope.tv/Yetunde