“Love Letters” by IJORERE®

For Immediate Release

IJORERE® launches a new product line called LOVE Letters.

Inspired by Lover’s month; Valentine’s Day.

CHICAGO, ILLINOIS— IJORERE® The invitation is gaining recognition as the premier choice for couture invitations for special events including weddings, galas and more. And NOW IJORERE® The invitation does it again introducing a new product line called “LOVE Letters”. Pronounced E-Jaw-Ray-Ray and derived from a Yoruba-Nigerian meaning, IJORERE® is actually two words made one. ‘Ijo’ means Day and ‘Rere’ means Grand. Ijorere sums up how your special occasion should be…A day that is Grand.

The LOVE letters line includes IJORERE’s signature wood box with two options of either maple or cherry wood, hand written letters plus a box of jewel-like artistically custom-created Anna Shea chocolates. Lovers can send their own words to IJORERE® The invitation and a calligrapher will re-write the love letters unto red or white translucent paper. Lovers may also purchase a signature box with pre-cut blank papers and write their own sweet words. The product launches on the month of LOVE; February.

Reality is we live in a tech savvy FAST era but the TRUTH is we still cherish the simpler things of life.

IJORERE The Invitation is not JUST about stationery we are about “creating a lasting impression & sustaining love.” LOVE is timeless & receiving LOVE letters are priceless.  This month of LOVE, go beyond sending flowers that eventually wither. Take a moment to write to your lover, share your sweet thoughts in writing or even propose in a letter to your lover!


Lovers send an email of what they want to write to info@ijorere.com, include your loved one’s mailing address, indicate which of the signature wooden box & paper you’d like: Maple or cherry wood? White or red translucent paper?, You may also opt to have the letters printed in a hand-written font style. For privacy purposes you have the option to write the letters yourself. IJORERE® The invitation will provide pre-cut paper in your wooden box, (Choosing this option means IJORERE® will mail the suite directly to you. White paper option only), paypal payment request will be sent to your e-mail and within 72 hours, your LOVE letter suites will be shipped priority mail. (Expedited service is available for an additional charge). All shipments outside the U.S will not include Anna Shea’s with the Love Letter suites



$79.99 Signature LOVE Letter Suite -pre-cut paper – without Anna Shea Chocolates

$109.99 Signature LOVE Letter Suite -pre-cut paper +  Anna Shea Chocolates

$119.99 Signature LOVE Letter Suite -printed – without Anna Shea Chocolates

$139.99 Signature LOVE Letter Suite -Calligraphy – without Anna Shea Chocolates

$159.99 Signature LOVE Letter Suite -Calligraphy + Anna Shea Chocolates


“One of the most important things that helped my husband in times of despair were my love letters to him while he was serving in Iraq. I created this product because love to me should be sustainable, and love letters will do that. They go beyond just Valentine’s Day” ~Ola-tokunbo Muhammed, CEO of IJORERE The Invitation.



Anna Shea Chocolates was founded in 2004 with the aspiration to bring never before seen quality and beauty to the world of artisanal chocolate. With a background in traditional European training and in arts growing up, Anna Shea has an innovative combination of excellence in both knowledge and technique as well as the passion of an artist. Each jewel-like piece of chocolates is meticulously handcrafted and designed to represent the inspiration behind each flavor.

LOVE Letters by IJORERE® The Invitation will soon be sold at Anna Shea Chocolates & Lounge. The Aborteum of South Barrington. 100 W. Higgins Road . Suite E5 . South Barrington . Illinois. 60010

For press materials on IJORERE® The Invitation please contact info@icypr.com . To see the range of IJORERE® The Invitation couture collection, visit www.ijorere.com



ICY Public Relations

Yetunde O. Taiwo

T: 305.549.3676

E: info@icypr.com

W: www.icypr.com


Ijorere Soft Launch (Brand Extension): Ijobaby

From the Ijorere News Desk:

While we are BEYOND excited for what the new year holds for IJORERE The Invitation, we can’t help but to tell you about IJORERE’s very own and very special event that took place just before the holidays!

The unveiling of IJORERE The Invitation was a high-end, intimate evening that took place at a cozy stationery & pen shop located in charming downtown Barrington IL.  IJORERE’s creative director and owner, Ola, worked diligently to create this exquisite event that gathered event planners, Barrington’s affluent socialites and a few of IJORERE’s most loyal supporters.

With the goal in mind of “quality, NOT quantity” these hand-picked honored guests enjoyed a night of sweets and bliss!  Sipping on fine wine and enjoying delicious delicacies as they perused through the fabulous displays of IJORERE’s custom wedding suites . Attendees were also able to feast their eyes on sneak peeks of  IJOBABY’s latest additions!

Enjoy viewing the highlights of this SPLENDID IJORERE!


This has been an ICY Report

For further inquiries about the event or for press materials please e-mail your request to us at info@icypr.com

ICY Public Relations
Yetunde Taiwo
T: 305.549.3676
E: info@icypr.com

ICY PR helps RE-BRAND Africa Fashion Week New York image.


Adiat Disu, Founder & President
Adireé Fashion Agency & Africa Fashion Week (New York)

Africa Fashion Week (New York) Freezes the Concept of Contemporary African With ICY Public Relations.

NEW YORK, NY, May 19th, 2010- Adireè Fashion Agency (Adireé), producers of Africa Fashion Week (New York) (AFWNY), just released its new logo for AFWNY with the help of ICY Public Relations (ICY PR). With less animation and more of a serious sophisticated tone, the new logo screams modern while still maintaining that Afro-centric appeal.

Produced by Adireè, AFWNY July 12th – 18th, 2010 is a luxury multi-day event that will include runway shows, designers from various countries in Africa and those of the African Diaspora, exhibitions, and industry networking events.

Designers from the African Diaspora showcasing are as follows :

54 Kingdoms – Ghana
Atal Stella Uganda – Uganda
Arewa Designs – Nigeria
BebeGrafiti – Nigeria (Niger Delta)
Charlene Amankwah – Ghana
Chianu International – Nigeria
Côté Minou- Cameroon
Darryl Jagga – South Africa
Elikplim Gordon – Ghana
Fabulous Fingers – United Kingdom/ Nigeria
KiRette Couture – Cameroon
Kosibah – United Kingdom/Nigeria
Kozby World- Nigeria
Kumba Wear – Senegal
Lin-Z Inc. – African American
Osun Designs – Jamaica
Qétura – Nigeria

The tentative schedule is as follows:

Thursday, July 15th, 2010 Runway Fashion Show @ 6 PM
Friday, July 16th, 2010 Runway Fashion Show @ 6:30 PM
Saturday, July 17th, 2010 Trunk Show/Sample Sale @ 12 PM – 5 PM
Private African Soiree @ 10 PM

Learn more about AFWNY by visiting the website at http://afwny.com/. Tickets for AFWNY can be purchased at http://africafashionweekny.com/fashion/ticket. For up-to-date locations for these events, please visit http://africafashionweekny.com/fashion/schedule.

“Revamp, renew, re-launch. It is important to always reinvent yourself and I think our new branding strategy is so deadly cool. After sending ICY PR the outline of an African women and choosing the shades of color, they were able to transform the images into a brand that can stand out in a non commodious market of fashion weeks” Adiat Disu, President and Founder of Adireé.

Yetunde Taiwo, the Executive Director of ICY PR, noticed a huge improvement in the branding once completed with the new logos and design. “What better way to highlight today’s African Fashion than by branding it with a contemporary African image and colors. It was an absolutely pleasant experience.”

It is not a coincidence that the logo for AFWNY shares sister shades of blue with the Adireè logo. The shades of blue in both logos come from the indigo dyed cloth produced by Yoruba women of south western Nigeria called Adire. From costume to chic, the new logo in various shades of blue encompasses the diverse and stylish vision AFWNY and Adireè have in common.

“The New branding for Africa Fashion Week needed to be truly African but indicative of the 21st century. The producing Agency (Adireè Fashion Agency) already made our job easier with the illustration and their branding color choice of blue. Blue is always cool,” states Taiwo.

ICY Public Relations is an International full service public relations boutique based in Miami, Florida, with a focus on fashion, arts and corporate PR. Their media and network marketing extends to Europe, Africa and North America in order to grasp a diverse and ethnic client base. In addition, their adage, B E E X C L U S I V E L Y G L O B A L, emphasizes their lifestyle and allows them to brand their clients for their target market around the world.

AFWNY will be in New York, NY from July 12, 2010- July 18, 2010. Some official sponsors include, but are not limited to: Dollhouse Footwear, Soul Purpose and The Africa Channel.

About Adireé Fashion Agency:
Adireé Fashion Agency, established February 2009 in Westchester, NY, is a fully integrated, result driven company that focuses on fashion event production, organization, and consulting for small to medium size fashion clients in the New York, NY and White Plains region.

Adireé consists of a team of professional fashion freelancers whose common mission is to provide fashion clients with collaborative, creative, and utterly memorable fashion events. Adireé exists to produce and organize fashion events that are backed by thorough marketing strategies. The purpose of Adireé produced events is to generate ROI for its fashion clients; therefore, helping clients to establish a better connection with consumers. Adireé designs, builds, and helps fashion clients maintain a high quality brand or company image through trend smashing events.

About Africa Fashion Week (New York):
Africa Fashion Week New York (AFWNY) in New York, NY July 12, 2010 – July 18, 2010. AFWNY is a luxury multi-day event that includes runway shows, exhibitions, and industry networking events, produced by Adireé Fashion Agency. AFWNY’s mission is to raise awareness of the many African Fashion/Entertainment professionals in New York and Tri -State area. Moreover, Africa Fashion Week NY will break through the New York fashion noise and allow diverse and upcoming designers to voice themselves through creative forums. Prominent buyers and industry influencers will be previewed to African designers during AFWNY. Over 2,000+ audience members will also witness the excitement and be a part of the cause. Funds raised from this event will be allocated towards non profits that support Africa.

About ICY Public Relations:
ICY Public Relations is built on the principles that your image epitomizes your product and/or service and creative ideas and initiatives set you apart from “the competition”. The array of creative focus they specialize in expands to product launches, image consultancy, special events, private parties and fashion shows. Moreover, ICY PR develops marketing campaigns and programs to help companies define themselves in the market; and specializes in cost effective methods to increase sales while minimizing expense.


Win Invitations for your wedding – Bella Naija Spring Bride

Hello there readers. Our client Ijorere has put together a special offer on Bella Naija.com for upcoming brides and  fashionistas with any special  special event coming up (party,mixer, networking event, award show).  An invitation is the first introduction the world gets of your event.  Get a chance to win 100 couture handcrafted invitations for your own event.

Ijorere makes the most exquisite invitations and are holding a contest to give away some of their exclusive invitation cards.

See all the details below.

Here is what you need to do

1. Send your name to ola@ijorere.com let’s know you are excited about this!

2. Spread the Love; Invite just 20 friends having ANY KIND OF GRAND EVENT
taking place before April 2011 to join the Ijorere group & fan page at http://www.facebook.com/group.php?gid=25170677163&ref=ts

If just one of your friends uses IJORERE for their wedding or special event, you WIN 50 Customized Thank you cards*

3. Follow IJORERE The invitation on twitter NOW! – http://twitter.com/ijorereinvites The 175th & 225th WINs deluxe prizes.

The 350th follower Wins the Ultimate Prize!! 100 Complimentary  Invitations!!
This contest offer expires April 30th 2010
For Contest Guidelines & Rules visit http://www.ijorere.com/wordpress/

Visit Bella Naija.com Ijo Spring Bride Contest

This has been an icyreport…


For Immediate Release


MIAMI. FL – ICY PR is pleased to announce representation of three new clients on its 2009/20010 roster. A-list Nollywood actress Stephanie Okereke, Handbag designer Olasunbo and travel consultancy group Premier Guide Miami.

STEPHANIE OKEREKE – Nigerian Actress Stephanie Okereke came into the Nollywood scene in 1997 as a student at the University of Calabar. After graduating, her thirst for an acting career propelled her into Nollywood fulltime. Stephanie made her mark with the movie Emotional Crack which premiered at the African Film festival in April 2004. With Over 90 films to her name, Stephanie Okereke is continually building her brand in the movie industry. A recent graduate of the New York Film Academy Stephanie has expanded her title to include Director, producer and writer with the introduction of her latest movie: Through the Glass which premiered at the Silver Screen Theatre of the Pacific Design Centre on October 18th 2008 in Hollywood, California. Stephanie is setting her goals to include Hollywood.

HANDBAGS BY OLAS– Olasubo Lawal owner of Handbags by Olas got inspired to open her own line of handbags after a life changing trip to China in 2007. Her goal was to create a line of Stylish handbags that caters to contemporary, young, and fashion conscious women. Armed with a bachelor’s degree in Business Administration from the University of San Francisco and years of experience working with today’s top fashion brands and retailers like Macy’s, Gap Inc, Christine Foley, Issey Miyake and Karen Millen, Ola completed her Masters in Fashion Marketing from the London College of Fashion In December 2008. She moved to Los Angeles thereafter to grow a fashion brand that offers simplicity, fashionable edge, and subtle yet drastic details.

PREMIER GUIDE MIAMI – Owned by Miami Socialite Daedrian McNaughton Premier Guide Miami was created to provide exclusive rates and services to the jet setter on a budget. Through its affiliations with major car rental companies, hotels, airlines, cruises, yacht, jet charter companies, ticket vendors and tour operators, PGM is able to offer its clients VIP rates and services at a very affordable price. At PGM, everyone is treated like an affluent client with easy access to industry rates not offered to the public, preferential treatment offered to members at major hotels and events, memorable experiences offered through its personalized services, the quality and recognition of their professional services partners and access to exclusive offers only available to PGM’s Insiders.

To see the profiles on our clients, please visit us online at www.icypr.com

For more information contact:
ICY Public Relations
Yetunde Taiwo
T: 305.549.3676
F: 215.326.7302
E: yetunde@icypr.com
W: www.icypr.com
# # #