For Immediate Release



Pascale Rowe, Miami designer and founder of Pascale’s House of Bling, will launch a new website, www.Pascaleshouseofbling.com on December 15, 2010.


The new site features exquisite handcrafted pieces in phenomenal new colors, brilliant cuts and eye-catching new shapes.


MIAMI, FL December 10, 2010 Pascale’s House of Bling is excited to announce the launch of its new website www.Pascaleshouseofbling.com, where fashionistas can find one of a kind unique fashion accessories that glitter and gleam under a pattern of Swarovski crystals. The site will showcase a new collection focused on brighter hues with larger “Swarovski Elements” and up to 35% more crystals on every handmade piece. There will also be additional pages for visitors, offering a gallery of new and existing designs, information about the designer and press coverage of the hottest celebrities wearing House of Bling designs. The non-Flash platform of the site will allow access from any phone, PC or Mac and will be iPad and iPhone compatible.

Inspiration for Pascale’s exceptional jewelry and pattern designs comes from beautiful colors, various moods and interesting shapes. She incorporates these elements with both current trends and her own ideas to convey glamour, sophistication and fun. This season’s collection will have the addition of new “Swarovski Elements” Colors citrine, Purple velvet, Capri blue, Jet hematite, Sun and Fuchsia.

Pascale’s House of Bling now boasts a new signature item, shoes. Pascale’s Swarovski covered shoes have over 6,000 crystals and are custom created to fit the clients color choice. The Star effect of these shoes when you step into any source of light, and the way the myriad of colors bounce against illumination promises to make any woman truly feel like a Bling Diva.

Citing Tom Ford for Gucci as a major fashion influence, Pascale emphasizes a high level of quality in her work to ensure that each piece stands out on its own.
My approach is to take something with clean lines and great design that give it the extra flair to take it to the next level of style.” – Pascale Rowe.

Celebrities such as music artist Lil Kim, actress Lauren London, The Queen of Comedy Sommore and reality T.V. Stars, multi-hyphenate, Kim Kardaashian and Khloe Kardashian, have been seen in signature *”Pascale” Swarovski crystal bangles and custom order *”Bling Bamboo” earrings in an array of colors and styles. Pieces from her collection are also sold in the Dash boutique in Calabasas, CA. Included in the collection is a “Bling your Brand” concept (i.e. Logo Bling Shirts), a selection of fabulous shoes and custom “blinged” watches and accessories.

To learn more about Pascale’s House of Bling, see this season’s collection or to place a custom order, go to Pascaleshouseofbling.com beginning December 15, 2010.

For more information
ICY Public Relations
Yetunde O. Taiwo
T: 305.549.3676
E: info@icypr.com
W: www.icypr.com
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